Branding and Identification
Questionnaire: Personal Graphic Design
Company
General company information: I Kyle
Schlueter, made this Company after being inspired by Halloween. I want to
spread the spirit of Halloween by making scary logos. In the other months, I
make logos for scary movies.
*Company Name (Fill this in) Grunty
Industries
What product
or service does your business offer? Graphic Design. Illustration for various companies and
products.
Who (age/gender) is your target audience and who
is your most ideal customer (economic status/education etc) ? (Fill this in) People who want spooky logos for Halloween
or scary movies
How would you describe your services and/or products? Logos, Websites, Printed design, t-shirts,
etc.
Who are your
competitors and how do you differ from them?
Other graphic designers.
Please
provide general information about your business.
What is the overall mood of the
company? Serious about creating a good product, but open to creative input.
Logo information:
Your logo will be used in print, website, video media. (keep this in mind) SIMPLE, MEMORABLE, SCALEABLE
Fill in ALL questions below
If you want your company name to appear in the logo, what is
the exact name as you would like it to appear in your logo?
Grunty Industries
What is the overall message you wish to portray (serious,
playful, etc) ?
Spooky
Do you have any color preferences?
Darker colors
What feeling or message do you want your logo to convey to
those who view it?
Fear
Do you envision something techy (squarish, modern) or more
organic (natural, soft, roundish)?
natural
Reference:
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